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SAP C-C4H22-2411 Interactive Practice Exam - Actual C-C4H22-2411 Test Answers
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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q43-Q48):
NEW QUESTION # 43
Which of the following describe Automation programs? Note: There are 2 correct answers to this question.
- A. Both Automation Center and Interactions share the same entry points.
- B. Automation Center should be used to create recurring lifecycle campaigns.
- C. Automation Center always ignores the opt-in status for emails.
- D. Interactions should be used for programs that react to a customer action.
Answer: B,D
Explanation:
Automation programs in SAP Emarsys are managed via the Automation Center and Interactions:
* Option A:Correct. Interactions are designed for real-time, event-driven programs reacting to customer actions (e.g., abandoned cart), distinct from scheduled Automation Center programs.
* Option C:Correct. The Automation Center is ideal for recurring lifecycle campaigns (e.g., welcome series, re-engagement), offering scheduled and structured workflows.
* Option B:Incorrect. Automation Center and Interactions have different entry points; Automation Center uses segments or events, while Interactions rely on real-time triggers.
* Option D:Incorrect. Automation Center respects opt-in status unless explicitly overridden, ensuring compliance with marketing preferences.The SAP Emarsys Help Portal under "Automation Center" and
"Interactions" clarifies these distinctions.References:SAP Emarsys Help Portal - "Automation Center" and "Interactions" (https://help.emarsys.com/).
NEW QUESTION # 44
In which case would you use Participation Settings instead of Participation Check node?
- A. You want to make the check available in other programs.
- B. You want to see how many contacts were filtered through Participation on the Program Reporting page.
- C. You want contacts who do not fulfill participation criteria to continue their journey.
- D. You want to determine participation on a program-level basis and filter contacts based on the time when they entered the program.
Answer: D
Explanation:
In SAP Emarsys Automation Center, Participation Settings and Participation Check nodes serve different purposes:
* Option B:Correct. Participation Settings are used at the program level to define rules for participation (e.g., entry time or frequency) and filter contacts accordingly. This is ideal for lifecycle programs where timing matters.
* Option A:Incorrect. Participation Settings are program-specific, not reusable across programs; Participation Check nodes are more modular.
* Option C:Incorrect. Program Reporting shows participation stats regardless of whether Settings or Check nodes are used.
* Option D:Incorrect. Participation Settings exclude non-qualifying contacts, while a Check node can allow them to continue with branching logic.The SAP Emarsys Help Portal under "Automation Center" details Participation Settings as program-level filters.References:SAP Emarsys Help Portal -
"Automation Center" (https://help.emarsys.com/).
NEW QUESTION # 45
You delete a contact in SAP Emarsys. Which of the following happens? Note: There are 3 correct answers to this question.
- A. The contact rewards data in Loyalty is deleted.
- B. The contact is deleted from all marketing campaigns, past and present.
- C. The contact is deleted from the SAP Customer Data Platform immediately.
- D. The contact is deleted from all contact lists.
- E. The contact purchase data in Smart Insight is deleted.
Answer: A,D,E
Explanation:
Deleting a contact in SAP Emarsys:
* Option A:Correct. Purchase data in Smart Insight is removed as it's tied to the contact.
* Option B:Correct. The contact is removed from all contact lists in Emarsys.
* Option C:Correct. Rewards data in the Loyalty module is deleted with the contact.
* Option D:Incorrect. Deletion in SAP CDP depends on integration settings and isn't immediate.
* Option E:Incorrect. Past campaign data remains for reporting; only future sends are affected.The SAP Emarsys Help Portal under "Contact Management" details deletion effects.References:SAP Emarsys Help Portal - "Contact Management" (https://help.emarsys.com/).
NEW QUESTION # 46
You created a new lookalike audience for Facebook in Digital Ads and notice the size of your audience displayed is -1. How is this possible?
- A. The network is searching for matching profiles and has not yet finished.
- B. The network audience was created but the transfer of the contacts failed.
- C. Facebook does not provide audience size when multiple contact identifiers are used for contact matching.
- D. The network audience was created but there are not enough contacts.
Answer: A
Explanation:
A -1 audience size in Digital Ads indicates:
* Option D:Correct. The audience is still being processed by Facebook, searching for matching profiles, and the size isn't finalized yet.
* Option A:Incorrect. Insufficient contacts would show a low number, not -1.
* Option B:Incorrect. Multiple identifiers don't inherently prevent size reporting.
* Option C:Incorrect. A failed transfer would show an error, not -1.The SAP Emarsys Help Portal under
"Digital Ads" explains -1 as a processing state.References:SAP Emarsys Help Portal - "Digital Ads" (https://help.emarsys.com/).
NEW QUESTION # 47
Which of the following statements describes how the Email Campaign Update functionality works? Note:
There are 3 correct answers to this question.
- A. New elements in a template will be available for use in all campaigns once they have been distributed using campaign update.
- B. A modification to the campaign template will update all batch campaigns.
- C. Opening a campaign with a previous template version will prompt to update the campaign.
- D. A network connection during a campaign update can result in a failed save attempt.
- E. Changes made to a template can be reversed by performing a rollback to the previous version.
Answer: A,C,D
Explanation:
In SAP Emarsys, the Email Campaign Update functionality allows users to apply modifications made to a template across multiple existing email campaigns that were created using that template. This ensures consistency and saves time by eliminating the need to manually update each campaign individually.
B: New elements in a template will be available for use in all campaigns once they have been distributed using campaign update.When new elements or changes are added to a template, utilizing the Campaign Update feature distributes these modifications to all associated campaigns. This means that any new content blocks, design changes, or structural adjustments made to the template become immediately available in all campaigns linked to that template once the update is executed. help.emarsys.com C: A network connection during a campaign update can result in a failed save attempt.The stability of the network connection during the campaign update process is crucial. Interruptions or instability in the network can lead to failed save attempts, causing the update process to fail. In such cases, the email content remains unaffected, but the affected campaigns may not send out emails as intended. Users are advised to retry the update process or manually apply the template changes to the affected campaigns. help.emarsys.com E: Opening a campaign with a previous template version will prompt to update the campaign.If a campaign was created using an older version of a template and that template has since been modified, opening the campaign will trigger a prompt notifying the user of the available updates. This allows users to decide whether to apply the latest template changes to the campaign, ensuring that all campaigns can be kept up-to- date with the most recent design and content standards.
Incorrect Options:
A: A modification to the campaign template will update all batch campaigns.This statement is incorrect because simply modifying a template does not automatically update all batch campaigns. The Campaign Update feature must be explicitly used to apply template changes to existingcampaigns. Without initiating this process, the campaigns remain unchanged despite modifications to the template. help.emarsys.com+1help.
emarsys.com+1
D: Changes made to a template can be reversed by performing a rollback to the previous version.This statement is incorrect because once changes are made to a template and distributed using the Campaign Update feature, they cannot be automatically rolled back to a previous version.
NEW QUESTION # 48
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